No other dealership in Florida has what MVP can offer.  Most dealerships have a frequent buyer program, a discount program, or a preferred customer program; but with Jim's MVP, you get rewarded for riding with us!  Only through Jim's MVP, can you receive the benefits and values that no other dealership in the state has to offer.

MVP is Jim's customer loyalty rewards program.  Similar to the airline industry's frequent flyer program, we reward our MVP members for participating in the Harley-Davidson® lifestyle at Jim's!  MVP has 4 different membership levels:  Club, Bronze, Silver, and Gold.  With each level, you will enjoy accompanying benefits and discounts. To progress from one level to the other, you must accumulate points.  There are a number of ways to earn points and not all are based on the money you spend!  You can earn points by coming to our events, riding your motorcycle, going on our MVP rides, filling out our surveys, and much more!  There's no reason why anyone shouldn't be a part of this program.  MVP has benefits for out-of-state customers and international customers as well.

The program has a one-time, life-time membership fee of $49.95!  Re-enrollment into the program is automatic and is tracked by your very own MVP website with a unique username and password.  There you will find exclusive updates on member only information such as sales, rides, and events.  We have even created your very own MVP Blog to voice your opinions and share biker information.  So...what are you waiting for?  Become part of Jim's MVP family and you will see the rewards start pouring in.  In fact we've made it even easier for you to sign up.  If you sign up today you will enjoy gold membership for the day!  That means a 15% discount when you sign up!

Click here to sign up!  You can also call Jeremy, your MVP liaison, at 727-527-9672 for additional information or by clicking here.  We are here to answer any of your questions.  We hope to see you soon!